AI Marketing Resources

Essential Resources to get started with AI Marketing and Generative AI Marketing

You'll find here all the content I create and curate about AI Marketing, Generative, SGE, Prompting, and AI tools - in several formats: Newsletters, interviews of Marketing Leaders and experts, Workshops, Educational Linkedin Posts, and more.

I Marketing Newsletter

🧩 AI For Humble Humans.

In a 3-minute read, in each edition, I'm... :

Spotlighting 1 Crucial Trends:

I'm cutting through the complexity and overwhelming AI News to spotlight one pivotal AI trend that I identify as crucial, translating it into straightforward terms for easy comprehension.

Delivering 1 Actionable Marketing Tactics:

Based on a sharp Linkedin Curation, I extract 1 practical marketing tactic aligned with the identified trend and deliver actionable steps that marketers can immediately implement.

Curating AI Marketing Toolbox:

Alongside the trend and tactic, I curate a tested selection of relevant AI tools, along with prompts, courses, and recommended readings. This toolbox is geared to ensure marketers have the necessary resources to effectively execute the strategy.

AI MARKETING WORKSHOPS

IN LESS THAN 2H, CHANGE YOUR PERSPECTIVES ON AI MARKETING AND GENERATIVE AI MARKETING.

Embark on a journey of knowledge and innovation with our transformative AI Marketing workshops: 1) Introduction to AI Marketing and 2) Navigating from SEO to SGE – Equipping Content Marketers for What Lies Ahead."

Understand the Economics behind the changes brought by AI to Marketing.
Get the main insights to set up the best strategy to get ready for the changes to your marketing and your team.
Received the most efficient feedback, tactics, and tips to take action properly.

Chatbot will change Search forever. This is happening now. Let me help you get started!

INTRODUCTION TO AI MARKETING

Gain a thorough understanding of the fundamental concepts of AI and Generative AI, and discover their implications for the field of Marketing, along with actionable insights to address these impacts.

Learn more.

FROM SEO TO SGE: HOW DOES SGE IMPACT CONTENT MARKETING?

What exactly is Google's Search Generative Experience? How does it influence SEO and Content Marketing? And how can Content Marketers harness the power of "AI in Search" to adjust the content strategies they create for their clients?

Learn more.

HOW DOES AI IMPACT PAID SOCIAL?

AI disrupts social media. From foreseeing audience segments to generating dynamic content and enhancing social media platforms, AI redefines the landscape of "paid social campaigns." Join me in this workshop to discover the ins and outs of these changes and learn how, as experts in paid social marketing, you can effectively navigate and adjust to them.

Learn more.

MY MARKETING LEADERS' SHOW ON YOUTUBE

I conceived my Marketing Leaders show as a platform for French entrepreneurs and marketers to engage with their American counterparts, fostering a dynamic exchange of actionable marketing insights, marketing case studies, and motivational inspiration for their marketing strategies.

This coming together not only helps French and American Marketers grow their networks but also improves how they do marketing.

In each interview, I delve into the 'who/how/what' aspects of both American and French marketing leaders. Through thought-provoking discussions, we explore their identities, the paths they took to achieve success, and the invaluable lessons we can glean from their experiences.

LINKEDIN LIVES PANEL DISCUSSIONS

JOIN ME AND CONTENT MARKETER SUPERSTAR ANDY CRESTODINA FOR OUR MONTHLY TALK ABOUT SEO AND SGE.

🎙️ Andy Crestodina and I will be hosting monthly lives discussions on LinkedIn focusing on the upcoming revolution in Google Search, the shift from SEO to SGE (Search Generative Experience), and its impact on Content Marketing.

Audience: Content Marketers, CMOs, SEOs, Entrepreneurs, VCs.

karine_ai_Charlies_angels_2_beautiful_white_woman_one_beautiful.webp

AI Marketing Community

Join my 🇫🇷🇺🇸 Franco-American Community

Women 💜 AI Marketing

When ChatGPT was introduced, a few of my closest friends, who also happen to be marketers, and I created a WhatsApp group. This group was meant for discussing our daily work-related matters and how they are being transformed by AI. Over the past few months, the group became remarkably active, and the value of the information and insights we shared was exceptional. So... we decided to transition it into a Slack Community."

Side note: Don't be intimidated by the name of the group. It started as a girlfriends' WhatsApp group, but it is NOT meant to be exclusively for women. All men are more than welcome! What unites us is our passion for marketing—and now for AI 😉.

See you there!